bca-logo-rectangle-web

News

QUICK LINKS

THE EVOLUTION OF TECHNOLOGY AND ITS IMPACT ON BLOOD DONATIONS

In 2016, the United Kingdom’s National Health Service’s Blood and Transplant (NHSBT) launched an award-winning digital outdoor advertising campaign to highlight the life-saving power of blood donation and enable the public to give a virtual blood donation via a smartphone. The Power of Blood campaign, which featured empty blood bags

Read More »