News

ImpactLife Mixed Reality in St. Louis Post-Dispatch

 ImpactLife used the ribbon-cutting for their new donor center location in Arnold, Missouri, as an opportunity to showcase their use of Mixed Reality for media in the St. Louis region and received a front-page placement in the Post-Dispatch. https://www.stltoday.com/news/local/metro/scared-to-give-blood-strap-on-a-mixed-reality-headset-at-new-arnold-center/article_52cac9be-833c-11ee-830d-0f31af752056.html

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Versiti Acquires Indianapolis-based Pearl Pathways

Versiti Acquires Indianapolis-based Pearl Pathways The acquisition accelerates the organization’s life science product development capability MILWAUKEE  Nov. 7, 2023 – Versiti, a national leader in blood health innovation, today announced the acquisition of Pearl Pathways, a recognized, trusted advisor and preferred partner for enabling innovative and expedited life science product

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Mississippi Blood Services joins ACTS

September 28, 2023 – Mississippi Blood Services joins the Alliance for Community Transfusion Services (ACTS) – a strategic and operational alliance of independent blood centers committed to improving efficiency, operations, and opportunities to best serve donors and patients. READ MORE

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Taking Blood Donation to a New Dimension of Reality

Abbott, Blood Centers of America offer innovative mixed reality experience for World Blood Donor Day.  Your eyes are drawn to the colorful garden, where trees and plants are sprouting up all around you. You could be embarking on an invigorating hike, but you’re actually in a chair with a headset

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SAN DIEGO BLOOD BANK JOINS BLOOD EMERGENCY READINESS CORPS

SAN DIEGO (August 2, 2023) – San Diego Blood Bank (SDBB), the primary provider of blood products to the majority of hospitals in San Diego has joined the Blood Emergency Readiness Corps (BERC), a first-in-the-nation partnership with other community-based blood centers across the nation to help prepare for emergencies that

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Mississippi Blood Services names new CEO

Mississippi Blood Services is very pleased to announce Christopher Swafford has been appointed as the new President and Chief Executive Officer. Swafford will assume responsibilities on June 17, 2023. Swafford has spent 20 years in healthcare administration. “Swafford’s extensive background in operations management for both hospitals and blood centers will

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THE EVOLUTION OF TECHNOLOGY AND ITS IMPACT ON BLOOD DONATIONS

In 2016, the United Kingdom’s National Health Service’s Blood and Transplant (NHSBT) launched an award-winning digital outdoor advertising campaign to highlight the life-saving power of blood donation and enable the public to give a virtual blood donation via a smartphone. The Power of Blood campaign, which featured empty blood bags

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